Hello, new age.

January 26, 2010

“In the world of dying print, Conde Nast is making more smart moves in trying to prevent the falling of Babel.” -Jauretsi (via STARWORKS blog)

Conde Nast has been pioneering the way for the traditional print form to become a digital phenomenon. Taking a stand on the handheld front, the publishing powerhouse began to sell the first iPhone version of GQ
in November. The December 2009 “Men of the Year Issue” as an Apple iphone application has made close to $20,000.

Conde Nast continued to offer iPhone users the convenience of downloading a mini version of the January 2010 GQ for a stagnant price of $2.99 per download.

Image credit: Jezebel.com

The numbers are rolling in and they have made a profit of $39,000, according to Mobile Marketer.

The February 2010 issue boasting shirtless cover boy Johnny Depp and 25 of the world’s stylish men is currently on digital newsstands now.

As of Tuesday afternoon, there were three reviews available on the iTunes Online Store that gave the app 5 out of 5 possible stars. Apple user Arion185 states, “I love GQ, and thanks to this app I can now take it everywhere. More magazines should try this out.”

Exciting stuff!!

Who do you think will be next?

Screenshots of Feb. 2010 GQ that’s available now:

A very portable Johnny Depp

iPhone version complete with usual GQ booty

Conde Nast’s GQ app surpasses 12,000 downloads [Mobile Marketer]
Conde is “App Happy” [STARWORKS blog]
GQ Magazine iPhone Application is Now Available Monthly [PR Newswire]


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